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Spotify to Partner With Virgin Media for Subscription Music Service
 
Spotify to Partner With Virgin Media for Subscription Music Service
 
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By: Spacelab Research Staff
October 19, 2010
 
Virgin Media is working with Spotify to create a subscription music service after stalled discussions with the major record labels about a Virgin Media unlimited music download service. Spotify and Virgin Media are working on a partnership that would see Spotify providing the software and content to Virgin Media customers.

The original service that Virgin Media had in mind would allow users to download unlimited amounts of music for a monthly subscription fee. Universal Music was in on the deal while EMI and Warner Music were getting closer to an agreement. Sony Music remained skeptical and did not want to be a part of the deal.

“Warner and EMI are driving a tough deal, but Sony US management has really stuck its heels in and is not budging. The company do not like the idea of offering unlimited amounts of downloads for a monthly subscription fee,” an unamed senior music figure told the Telegraph. “Virgin Media has built its own service and it’s really good. But it has yet to sign up any of the other major three record labels, so it can’t launch for at least 12 to 18 months."
 

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