X is quietly shaking up its algorithm, and users are starting to notice. On April 25, 2025, Elon Musk posted that a new Grok-powered system was in the works to fix spammy reply issues and improve content recommendations.

Since then, users have flagged problems like tanking engagement, repetitive feeds, and shadowy visibility drops—especially after a mysterious late-April shift.

X is also working on a payments system.

By May 5, an X employee claimed the recommendation engine had been “cleaned up,” with fixes aimed at video overloads and ignored preferences.

Still, there’s no official blog post or press release confirming what’s actually changed—so for now, it’s a mix of anecdotal evidence and educated guesses.